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Overseas Marketing

哔哩哔哩 · 新加坡 · 校招

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职位描述

1.Support Bilibili's brand awareness and user growth across international markets, enhancing brand presence and influence in key overseas regions. 2.Assist in managing and growing Bilibili's overseas social media channels, contributing to content distribution, user engagement, and audience acquisition strategies. 3.Participate in the planning and execution of Go-to-Market campaigns, collaborating with media partners, creators, and external stakeholders to amplify brand visibility. 4.Monitor global market trends, user feedback, and competitor activities, compiling regular analysis reports to inform marketing strategy optimization. 5.Leverage data analysis to track key performance metrics including traffic growth, user conversion, and content engagement, identifying improvement opportunities 工作要求: 1.Bachelor's degree or above; majors in Marketing, Advertising, Media, International Business, Foreign Languages, or related fields preferred. 2.Fluent in Chinese and English for daily work; proficiency in Japanese or other languages is a plus. 3Familiar with major global social media platforms (YouTube, Instagram, TikTok, Twitter/X) and their ecosystems; internship experience in social media operations or content marketing preferred. Strong interest in ACG, content communities, short-form drama, or entertainment industry; knowledge of OTT platforms and content distribution models is a plus. Basic analytical skills to identify trends and opportunities through data. Passionate about content and entertainment, with keen awareness of global youth culture and digital trends; self-motivated and

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